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Beyond the Hype: The Science of Cannabinoids Beyond the Hype: The Science of Cannabinoids Joe KryszakJoe Kryszak A Comprehensive Guide by Stirling Professional
🌐 stirlingprofessional.com 📧 support@stirlingprofessional.com T A B L E O F C O N T E N T S Introduction Introduction About the Author What is Stirling Professional? What You’ll Learn 4 5 6 7 10 13 14 16 17 18 20 Chapter 1: Understanding CBD and the Cannabinoid Market A Brief History of Cannabis/Hemp What is Cannabis? Difference Between Hemp, Cannabis, and Marijuana Definition and History of CBD Famous Cannabis Growers Why Did the U.S. Govt. ban Hemp in the 1920’s? The Growth of the CBD Market 23 24 25 29 30 33 34 36 38 39 Chapter 2: The Science Behind Cannabinoids Introduction to the Endocannabinoid System (ECS) CB1 and CB2 Receptors ECS’s Role in Maintaining Homeostasis Clinical Endocannabinoid Deficiency Theory: A Modern Concern Key Cannabinoids and Their Properties Solventless Extraction: Stirling’s Unique Process Importance of Solventless Extraction and Stirling's Process A GMP Certified Facility - As Important as the Ingredients What are Cannabinoids? How can I tell if there are THC in the Product? 41 42 44 45 Chapter 3: Legal and Safety Aspects The 2018 Farm Bill and CBD Legality Patent #6630507: U.S. Government Recognition of Cannabinoids Quote from Patent 6630507 Who Applied for the Patent?
🌐 stirlingprofessional.com 📧 support@stirlingprofessional.com T A B L E O F C O N T E N T S 46 49 51 52 Is CBD Legal & Safe? Ensuring Transparency and Quality: How Stirling Does It? Safety Guidelines for CBD Use Stirling Professional's Compliance and Quality Assurance 55 57 58 63 66 68 Chapter 4: Cannabinoid ApplicationsTop 3+ Reasons People USE CBD Pain Management Sleep Improvement Stress and Anxiety Relief Overview of Customer Case Studies Comparison to Traditional Options 70 71 74 79 Chapter 5: Stirling -A Leader in Cannabinoid Solutions Unique Selling Points Stirling Professional products Comparison Charts Testimonials and Real-World Applications in Chiropractic Care 81 82 Chapter 6: Tips for Chiropractors and Healthcare Professionals Educating Patients About CBD Incorporating CBD into Practice 85 87 88 Chapter 7: Looking Ahead Future Trends in CBD Research Stirling is the Leader in DC Offices Stirling's Vision and Innovation in the Cannabinoid Space Conclusion 89 Appendices 90 97 98 Glossary of Terms Resources and References for Further Reading FAQs About CBD and Stirling Professional
🌐 stirlingprofessional.com 📧 support@stirlingprofessional.com Introduction Welcome to "Beyond the Hype: The Science of CBD A Comprehensive Guide by Stirling Professional." This ebook is your gateway to understanding the fascinating world of cannabinoids and how Stirling Professional has established itself as the “thought leader in the cannabinoid industry. Whether you are a healthcare professional, a curious patient, or someone exploring natural wellness solutions, this guide will provide valuable insights into the science, applications, and best practices surrounding cannabinoids. Why This Ebook? The rapid growth of the cannabinoid market has sparked interest and curiosity about its potential benefits. However, misinformation and exaggerated claims often overshadow the science. This ebook aims to demystify cannabinoids by focusing on education, scientific research, and the responsible use of products like CBD. Stirling Professional firmly believes in the natural power of cannabinoids to support wellness. However, we adhere strictly to legal guidelines and do not make health claims about our products. Instead, our focus is on providing evidence-based information and empowering readers to make informed decisions. 4
🌐 stirlingprofessional.com 📧 support@stirlingprofessional.com About the Author Joe Kryszak, MBA Joe Kryszak, founder and CEO of Stirling Professional, is a visionary leader with a BA from San Diego State University and an MBA from Pepperdine University. With a track record of managing billion-dollar businesses at Amazon, Lenovo, HP, and Dewalt, Joe launched Stirling Professional in 2018 to revolutionize the cannabinoid industry. A recognized thought leader, Joe has contributed extensively to Chiropractic Economics and spearheaded education initiatives, including CEU-approved training in 15 states. As President of Chiro Heroes, he has helped raise over $175,000 to fight human trafficking, reflecting his commitment to making a difference. Joe’s passion for chiropractic care is deeply personal, and his leadership at Stirling Professional emphasizes innovation, quality, and empowering healthcare professionals to deliver better patient outcomes. 5
P U R E . P R O V E N . T E S T E D .Committed to helping DCs help their patientsFounded in 2018 by Joe Kryszak, Stirling Professional has quickly risen as a trusted name in the cannabinoid industry. With a strong commitment to quality, innovation, and education, Stirling stands out for its unique solventless extraction process and dedication to Good Manufacturing Practices (GMP). As a proud supporters of chiropractic and healthcare communities, Stirling collaborates with professionals nationwide to bring high-quality cannabinoid solutions to patients in need. What is Stirling Professional?What is Stirling Professional? 6
🌐 stirlingprofessional.com 📧 support@stirlingprofessional.com What You’ll Learn In the chapters ahead, you’ll explore: The history and science of cannabinoids, including their interaction with the Endocannabinoid System (ECS). Legal and safety considerations, ensuring you understand the importance of compliance and quality. Real-world applications of CBD, supported by research and testimonials from healthcare professionals. Stirling Professional’s innovative approaches, from solventless extraction to a diverse product portfolio. Practical tips for integrating cannabinoids into wellness practices without making unsupported health claims. 7
A Note on Compliance and Transparency This ebook is designed to educate, not to diagnose or treat any medical condition. While cannabinoids like CBD show promise in supporting wellness, we encourage readers to consult their Chiropractric provider before incorporating these products into their routine. Stirling Professional is committed to transparency and compliance, ensuring all our products meet federal standards and undergo rigorous third-party testing. Let’s Begin The journey into the world of cannabinoids is as exciting as it is transformative. Together, we’ll uncover how these compounds, when used responsibly and ethically, can support a balanced, healthier life. As you turn the pages, prepare to deepen your understanding of cannabinoids and discover why Stirling Professional is a trusted leader in this dynamic field. 🌐 stirlingprofessional.com 📧 support@stirlingprofessional.com 8
Understanding CBD and the Cannabinoid Market Understanding CBD and the Cannabinoid Market Chapter 1Chapter 1 9
🌐 stirlingprofessional.com 📧 support@stirlingprofessional.com A Brief History of Cannabis/Hemp Cannabis is one of humanity's oldest cultivated plants, with its roots tracing back as early as 8000 BC. First domesticated by tribes in China and Southern Turkey, it holds a unique place in human history due to its versatility and relationship with humans. Cannabis has been described as a "miracle plant" due to its fast growth— up to six inches per day—and its ability to thrive in various soil types. This adaptability allowed early humans to rely on it for multiple essential purposes. 10
🌐 stirlingprofessional.com 📧 support@stirlingprofessional.com Why was Cannabis the 1st domesticated plant? Cannabis solved critical problems early humans had. Humans utilized cannabis in many ways: Feeding Livestock: Early tribes used the plant to nourish their animals. Everyday Essentials: Hemp fibers were used to create clothing, shoes, rope, tents, and more, serving as a cornerstone for survival and development. Cultural Practices: Cannabis was also incorporated into spiritual and religious ceremonies, often used to achieve altered states during festivals. 11
🌐 stirlingprofessional.com 📧 support@stirlingprofessional.com Cannabis has been an indispensable companion to humanity, much like dogs in the animal kingdom. Just as canines have earned the title of "man's best friend," cannabis can be considered humanity's closest ally in the plant world—providing nourishment, resources, and cultural significance for millennia. You will also learn that your body has a system named after the Cannabis Plant - the Endocannabinoid System. 12
🌐 stirlingprofessional.com 📧 support@stirlingprofessional.com What is Cannabis? 1. Cannabis, (genus Cannabis), of medicinal, recreational, and fibre plants belonging to the family Cannabaceae. 2. Closely Related to Hops More distantly related to Bamboo 3. Cannabis refers to a group of three plants Cannabis Sativa - Industrial Hemp/ Stimulating Marijuana Cannabis Indica - Purely Marijuana When you smoke this you are in-da- couch Cannabis Ruderalis - Strain of cannabis specially adapted to areas with short growing seasons 4. As Cannabis laws relax, names for it are evolving. 5. Many people are using the term “cannabis” to refer to marijuana, but as you will see that is not Taxonomically correct. (/ˈkænəbɪs/) | kan-uh-bis Dictionary.com nida.nih.gov merriam.webster 13
The terms "hemp," "cannabis," and "marijuana" are often used interchangeably, but they have distinct meanings: Cannabis: Refers to the entire genus of plants, which includes multiple species and varieties. Cannabis is the umbrella term that encompasses both hemp and marijuana. Hemp: A variety of the Cannabis sativa plant, hemp is cultivated primarily for industrial purposes, such as textiles, paper, and wellness products. By legal definition, hemp contains less than 0.3% THC, making it non-intoxicating and suitable for CBD extraction. Marijuana: Another variety of Cannabis sativa, marijuana is cultivated for its psychoactive properties due to its high THC content. It is commonly associated with recreational and medical use but remains federally illegal in many jurisdictions. 🌐 stirlingprofessional.com 📧 support@stirlingprofessional.com Difference Between Hemp, Cannabis, and Marijuana 14
Difference Between Hemp, Cannabis, and Marijuana Labrador and a Chihuahua are different breeds of the same Canine Species and share the same DNA. Similarly, Hemp and marijuana are both varieties of the cannabis plant, bred for different purposes. 🌐 stirlingprofessional.com 📧 support@stirlingprofessional.com 15
Cannabidiol, commonly known as CBD, is a naturally occurring compound found in the Cannabis sativa plant. Unlike tetrahydrocannabinol (THC), CBD is non-intoxicating, meaning it does not produce the "high" typically associated with cannabis use. Its unique properties have captured the interest of researchers, healthcare professionals, and consumers alike. Historically, cannabis has been cultivated for thousands of years for various uses, including textiles, food, and medicine. In ancient China and India, cannabis extracts were used to address a range of ailments. However, the understanding of CBD as a distinct compound is relatively recent. Isolated for the first time in the 1940s, CBD has since gained attention for its potential therapeutic benefits, such as promoting relaxation, aiding sleep, and supporting overall wellness. With modern scientific advancements and a growing body of research, CBD is becoming a cornerstone of the wellness industry, offering a natural alternative for those seeking balance and health. Definition and History of CBD 16
Famous Cannabis Growers “Make the most you can of the Indian Hemp seed and sow it everywhere.” -George Washington Declaration of Independence, Constitution written on Hemp Paper. “Hemp is of first necessity to the wealth and protection of the country’’ -Thomas Jefferson “Duuuuuude, I’m sooooo stoned!” -Cheech and Chong 17
🌐 stirlingprofessional.com 📧 support@stirlingprofessional.com Why Did the U.S. Govt. ban Hemp in the 1920’s? The U.S. government's decision to ban hemp in the 1920s was driven by a combination of financial and cultural factors, influenced by powerful individuals, economic interests, and societal prejudices of the time. Financial Factors William Randolph Hearst: A prominent newspaper magnate, Hearst had significant investments in timber and paper. Hemp, being a more sustainable and cost-effective alternative for paper production, threatened his business interests. In the early 1930s, Hearst used his newspapers to launch a campaign vilifying marijuana, contributing to its stigmatization. 18
🌐 stirlingprofessional.com 📧 support@stirlingprofessional.com Congressman Harry Anslinger: Anslinger, the first commissioner of the Federal Bureau of Narcotics, played a pivotal role in demonizing marijuana. He declared that marijuana could "turn a man into a wild beast" and foster "dreams... of an erotic character," further fueling public hysteria and misinformation about the plant. The 1910 Mexican Revolution: This event led to an influx of Mexican immigrants into the United States. With them, they brought their cultural practices, including the traditional use of marijuana for recreational and medicinal purposes. Racism and Prejudices: The arrival of Mexican immigrants coincided with widespread societal fears and prejudices. These biases extended to marijuana, which became associated with immigrant communities. The term "marijuana," with its Spanish origins, was introduced during this period to emphasize its foreign association and create negative connotations. Cultural Factors 19
The CBD market has seen exponential growth in recent years, fueled by increased consumer awareness, evolving legal frameworks, and emerging scientific evidence. In 2022 alone, the CBD market was valued at over $5 billion, with annual growth rates of more than 20%. By 2024, projections suggest the market could reach a staggering $20 billion, driven by widespread adoption and product innovation. This growth is attributed to CBD’s versatility and its appeal to diverse demographics. From oils and tinctures to topicals and edibles, CBD products are marketed for various wellness purposes. Additionally, sectors like pet care and beauty are embracing CBD as a key ingredient, further expanding its reach. The Growth of the CBD Market 🌐 stirlingprofessional.com 📧 support@stirlingprofessional.com 20
🌐 stirlingprofessional.com 📧 support@stirlingprofessional.com Understanding the differences between these terms is crucial for consumers and professionals navigating the CBD market. Hemp-derived CBD, like the products offered by Stirling Professional, is federally legal under the 2018 Farm Bill, provided it adheres to strict THC content and production standards. The rapid expansion of the CBD market underscores the importance of education and regulation. As demand grows, companies like Stirling Professional are leading the way in providing high-quality, compliant products to meet consumer needs responsibly. CRB Monitor26%26% of Americans using CBD in 2023 $5.31 billion was spent on CBD products in 2022 22% Growth Rate $560 million was spent on pet CBD products in 2022 The avg. DC Office carrying Stirling does $15k year in CBD Sales. Dr. Raleigh Phillips III | Phillips Chiropractic Center 21
The Science Behind CannabinoidsThe Science Behind Cannabinoids Chapter 2Chapter 2 22
🌐 stirlingprofessional.com 📧 support@stirlingprofessional.com Introduction to the Endocannabinoid System (ECS) The Endocannabinoid System (ECS) is a critical biological system that plays a vital role in maintaining homeostasis, or balance, within the body. Though it was only discovered in the 1990s, the ECS has quickly become a focus of research due to its influence on various physiological processes, including mood, appetite, pain, and immune function. At its core, the ECS is composed of three primary components: 1.Endocannabinoids: Naturally occurring compounds produced by the body. 2.Receptors: CB1 and CB2 receptors that interact with endocannabinoids and cannabinoids from external sources. 3.Enzymes: Responsible for the breakdown of endocannabinoids once they have fulfilled their function. 23
🌐 stirlingprofessional.com 📧 support@stirlingprofessional.com CB2 Receptors: Predominantly located in the immune system and peripheral tissues, CB2 receptors are closely associated with reducing inflammation and managing pain. These receptors help modulate immune responses and are critical in addressing inflammatory conditions. CB1 and CB2 Receptors The ECS functions through two main types of receptors, each with distinct roles: CB1 Receptors: Found primarily in the brain and central nervous system, these receptors influence functions like memory, cognition, motor skills, and appetite. By regulating neurotransmitter activity, CB1 receptors act as a "traffic cop" for brain function, ensuring that processes remain balanced. Together, CB1 and CB2 receptors form a comprehensive network that interacts with cannabinoids to maintain optimal body function. 24
🌐 stirlingprofessional.com 📧 support@stirlingprofessional.com The primary function of the ECS is to promote homeostasis—a state of balance within the body. This system acts as a regulatory mechanism, ensuring that various physiological processes operate within optimal parameters. Whether it's calming overactive neurons, reducing inflammation, or regulating appetite, the ECS adjusts bodily functions based on feedback from the environment. ECS’s Role in Maintaining Homeostasis For example: In the nervous system, the ECS can help reduce excessive neuron activity, which might otherwise lead to conditions like anxiety. In the immune system, it can temper inflammatory responses, preventing them from becoming overactive and damaging healthy tissues. The ECS’s ability to fine-tune these processes underscores its importance in overall health and well-being. According to Harvard Medical School, Mayo Clinic, Cleveland Clinic, and NIH: The ECS is the most important system in your body to maintain homeostasis. NIH.gov | Harvard.edu | MayoClinic | ClevelandClinic 25
We are familiar with the skeletal, respiratory, muscular, circulatory, digestive, and nervous systems. However, a groundbreaking addition to these vital systems was discovered in 1992—the Endocannabinoid System (ECS). What is the ECS? The ECS is a complex network of receptors, neurotransmitters, and enzymes that regulate balance in the body, or homeostasis. It plays a critical role in managing various functions, including mood, sleep, appetite, and immune response The Endocannabinoid System: A Revolutionary Discovery The Discovery In 1992, researchers Dr. Lumir Hanus from the Hebrew University of Jerusalem and Dr. William Devane uncovered naturally occurring neurotransmitters, called endocannabinoids, within the human body. This discovery highlighted a previously unknown system that interacts directly with cannabinoids found in plants like cannabis. The inclusion of the ECS underscores the essential role cannabinoids play in supporting overall health and well-being, reshaping how we understand human biology and wellness. 🌐 stirlingprofessional.com 📧 support@stirlingprofessional.com 26
The Endocannabinoid System (ECS) is widely regarded as one of the most crucial systems in the human body for maintaining homeostasis, or internal balance. Unlike other systems, the ECS is involved in regulating a variety of processes, including mood, appetite, sleep, immune response, and pain management. The Endocannabinoid System: The Key to Homeostasis Why is the ECS Important? Supported by leading institutions like the Mayo Clinic, Harvard University, Cleveland Clinic, and the National Institutes of Health (NIH), research confirms that the ECS plays a pivotal role in ensuring the body's systems function harmoniously. The ECS acts as a regulatory mechanism, responding to changes in the environment and keeping essential processes in balance. Scientific Endorsement Numerous studies highlight the ECS’s influence on overall health and its potential as a therapeutic target for a wide range of conditions. You can explore more through reputable sources such as: NIH: Cannabinoid Receptors and ECS Harvard Health: The ECS Explained Mayo Clinic Proceedings: The Role of ECS The discovery of the ECS has revolutionized our understanding of human biology and wellness, solidifying its importance as the foundation of balance in the body. 🌐 stirlingprofessional.com 📧 support@stirlingprofessional.com 27
🌐 stirlingprofessional.com 📧 support@stirlingprofessional.com 28 Great PBS Video Describing the ECS Click on the Link - Note that the video focuses on THC, but CBD hits the same ECS receptors as THC Clip: Season 48 Episode 11 | 3m 49s Cannabinoid receptors, named after cannabis, are found in nearly every organ in the body. Aired 09/29/2021
Your body naturally produces cannabinoids to maintain homeostasis, or internal balance. These compounds are vital for regulating mood, sleep, pain, immune function, and more. However, the lack of an external source of cannabinoids, due to modern lifestyle changes, has led to what some researchers call Clinical Endocannabinoid Deficiency (CED). A Historical Comparison CED can be likened to scurvy, which was prevalent in the 1600s due to a lack of essential nutrients like vitamin C. Just as the absence of vitamin C disrupted bodily functions then, a deficiency in cannabinoids may hinder the body’s ability to maintain balance today. Why It Matters For the first time in human history, people lack a natural external source of cannabinoids, often due to changes in diet, environment, and agricultural practices. Supplementing cannabinoids may help restore balance to the body’s systems, highlighting their importance in modern wellness. Clinical Endocannabinoid Deficiency Theory: A Modern Concern 🌐 stirlingprofessional.com 📧 support@stirlingprofessional.com 29
🌐 stirlingprofessional.com 📧 support@stirlingprofessional.com Key Cannabinoids and Their Properties Cannabinoids are compounds found in the cannabis plant that interact with the ECS to produce various effects. Some of the most well-known cannabinoids include: CBD (Cannabidiol): Non-psychoactive and widely studied for its potential therapeutic benefits. Research suggests it may support relaxation, improve sleep quality, and reduce inflammation without causing intoxication. CBG (Cannabigerol): Often called the "mother of all cannabinoids," as it is the precursor to other cannabinoids like CBD and THC. Known for potential antibacterial and anti- inflammatory properties. Early studies indicate it may support gut health and neuroprotection. CBN (Cannabinol): Formed when THC ages or is exposed to heat and oxygen. May exhibit sedative properties, making it a focus for research into sleep support. Also studied for potential antibacterial and pain-relief effects. 30
🌐 stirlingprofessional.com 📧 support@stirlingprofessional.com CBDA (Cannabidiolic Acid): CBDA works by inhibiting certain enzymes and prompting the production of serotonin. CBDA has also been known to help with inflammation, nausea and vomiting, and psychosis. CBGA (Cannabigerolic Acid): CBGA is the 1st Cannabinoid hemp plant product, and it is the precursor to all other cannabinoids - including CBG, THC, CBD, and CBC. Potential Benefits: Antioxidant Anti-inflammatory CBC (Cannabichromene): Non-psychoactive and works synergistically with other cannabinoids. Potential Benefits: Anti-inflammatory and pain relief Anti-depressant properties May promote neurogenesis (growth of brain cells) Antimicrobial 31
The trichomes of the hemp plant, famously referred to by Snoop Dogg as the "Sticky Icky," are tiny, resinous structures where cannabinoids such as CBD, CBN, CBG, THC, and over 115 other naturally occurring compounds are concentrated. Extracting these compounds is a delicate process due to the sticky nature of trichomes, which can adhere stubbornly to organic material. How can manufacturers get the Cannabinoids (CBD) from the Trichomes off the Hemp Plant Naturally? Extracting these sticky compounds requires specialized methods: Ethanol Extraction: Uses alcohol to dissolve cannabinoids; efficient but may need refining. CO2 Extraction: A clean, safe method using pressurized carbon dioxide for high-quality results. Cavitation: A newer, eco-friendly process using ultrasonic energy to release cannabinoids. These methods ensure cannabinoids are preserved for pure, effective products. Stirling Professional prioritizes solventless methods for quality and safety. 🌐 stirlingprofessional.com 📧 support@stirlingprofessional.com 32
🌐 stirlingprofessional.com 📧 support@stirlingprofessional.com Solventless Extraction: Used in 1% of Extraction (Stirling) Put Hemp in 33 Degree Distilled Ice Water - which crystalizes (freezes) the Trichomes. Once Trichomes are frozen the plant matter is piped through to an impeller circulating at 20,000 RPM - which creates billions of micro-bubbles This process is called Cavitation. Bubbles explode, and Trichomes come off. Use 40 micron filter to extract trichomes. This is Stirling’s Process. No one else can do this. 33
🌐 stirlingprofessional.com 📧 support@stirlingprofessional.com Importance of Solventless Extraction and Stirling's Process Not all cannabinoid products are created equal, and the extraction method plays a crucial role in determining product quality. Stirling Professional stands out by utilizing a solventless extraction process, a method designed to preserve the integrity and purity of cannabinoids without introducing harmful solvents. The Solventless Advantage Clean and environmentally friendly. Retains the full spectrum of cannabinoids, terpenes, and flavonoids. Avoids chemical residues that can compromise safety and efficacy. 34
Stirling’s Unique Process The hemp plant is immersed in 33-degree distilled water to freeze the trichomes, the resin glands where cannabinoids are concentrated. Using cavitation, billions of microbubbles detach the trichomes without the need for chemical solvents. The result is a pure, full-spectrum extract that maximizes the potential benefits of the plant’s natural compounds. By prioritizing solventless extraction, Stirling Professional ensures that their products meet the highest standards of safety, efficacy, and environmental sustainability. This commitment to quality underscores Stirling’s role as a leader in the cannabinoid industry. The ECS and cannabinoids represent a sophisticated, natural system for maintaining health and wellness. With ongoing research and innovations like solventless extraction, companies like Stirling Professional are paving the way for safe, high-quality cannabinoid products that harness the plant’s full potential. 🌐 stirlingprofessional.com 📧 support@stirlingprofessional.com 35
A GMP Certified Facility - As Important as the Ingredients Good Manufacturing Practice (GMP) certification is a critical standard that ensures products are consistently produced and controlled to meet the highest quality and safety standards. This certification covers every aspect of production, including: Raw Materials: Ensuring all ingredients meet stringent quality requirements. Hygiene Standards: Maintaining cleanliness across facilities and processes. Equipment: Using properly maintained and calibrated machinery for production. Staff Training: Ensuring personnel are adequately trained to handle materials and follow safety protocols. For Stirling Professional, GMP certification is more than a regulatory requirement; it’s a commitment to delivering safe, reliable, and premium- quality cannabinoid products to consumers and healthcare professionals. Trust starts with standards, and GMP ensures every product meets those standards. 🌐 stirlingprofessional.com 📧 support@stirlingprofessional.com 36
37🌐 stirlingprofessional.com 📧 support@stirlingprofessional.com Watch Good Manufacturing Practices Video Good Manufacturing Practices or GMP, is a set of principles and procedures to ensure products are consistently produced and controlled according to regulatory standards. This includes items we buy from the stores like cosmetics, food or pharmaceutical products. These products go through a series of high quality assessments to ensure they are fit for their intended use, comply with requirements, and do not place consumers at risk.
🌐 stirlingprofessional.com 📧 support@stirlingprofessional.com You know what Hemp/Cannabis is: What are Cannabinoids? You know what Hemp/Cannabis is: What are Cannabinoids? The Cannabis Plant has over 115 compounds. Two Major Types of Cannabinoids : CBD and THC. CBD is non psychoactive. THC is Psychoactive. The plant also has Terpenes and Flavonoids. Terpenes - Responsible for the aroma of the plant Flavonoids - Responsible for the flavor of the plant Both Terpenes and Flavonoids contribute to the overall effects and therapeutic benefits of different strains. 38
🌐 stirlingprofessional.com 📧 support@stirlingprofessional.com How can I tell if there are THC in the Product? 1.CBD Isolate - 0.0% THC. CBD Only 2.Broad Spectrum CBD - 0.0% THC. All Cannabinoids except THC 3.Full Spectrum CBD - All Cannabinoids from the hemp plant + <.3% THC By Weight 4.Delta 8 / Delta 9 - <.3% THC By Weight with no CBDCBDCBDTHCCBDTHCCBGCBCCBNCBDCBGCBCCBNCBDCBDTHCaTHCv FULL SPECTRUM Full Plant Profile BROAD SPECTRUM Full Plant Minus THC CBD ISOLATE CBD Only THC THC OnlyDelta 9Delta 8
Chapter 3 Legal and Safety AspectsLegal and Safety Aspects 40
The passage of the 2018 Farm Bill marked a significant milestone for the hemp and CBD industry in the United States. This landmark legislation federally legalized the cultivation and processing of industrial hemp, defined as cannabis plants containing less than 0.3% THC by dry weight. By distinguishing hemp from marijuana, which remains a Schedule I controlled substance, the Farm Bill created a pathway for the legal production and sale of hemp-derived products, including CBD. However, federal legalization does not eliminate the complexity of state regulations. While some states have fully embraced hemp-derived CBD, allowing its sale and use in various products, others impose stricter controls or outright bans. This patchwork of state laws requires businesses and consumers to stay informed and operate within both federal and state regulatory frameworks. Stirling Professional ensures its products meet all federal requirements, including THC content limits, labeling, and safety standards, while staying attuned to state-specific guidelines. Forbes 🌐 stirlingprofessional.com 📧 support@stirlingprofessional.com The 2018 Farm Bill and CBD Legality 41
In 2003, the U.S. government was awarded Patent #6630507, titled "Cannabinoids as Antioxidants and Neuroprotectants." Filed in 1999 by the U.S. Department of Health and Human Services, this patent recognizes the potential therapeutic benefits of cannabinoids, including CBD, for conditions involving oxidative stress and neurological damage. Patent #6630507: U.S. Government Recognition of Cannabinoids The patent highlights cannabinoids’ antioxidant properties and their potential use as neuroprotectants, particularly for limiting damage caused by ischemic events, such as strokes, and in the treatment of neurodegenerative diseases like Alzheimer’s. This acknowledgment by a government agency underscores the scientific interest in cannabinoids and their possible applications, although it does not constitute medical claims or approvals for any CBD products. Stirling Professional respects the legal boundaries and does not make medical claims about its products, emphasizing education and transparency instead. For a detailed overview, you can explore the patent documentation here: Patent #6630507. 🌐 stirlingprofessional.com 📧 support@stirlingprofessional.com 42
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“Cannabinoids have been found to have antioxidant properties, unrelated to NMDA receptor antagonism. This new found property makes cannabinoids useful in the treatment and prophylaxis of wide variety of oxidation associated diseases, such as ischemic, age-related, inflammatory and autoimmune diseases. The cannabinoids are found to have particular application as neuroprotectants, for example in limiting neurological damage following ischemic insults, such as stroke and trauma, or in the treatment of neurodegenerative diseases, such as Alzheimer's disease, Parkinson's disease and HIV dementia. Non- Psychoactive cannabinoids, such as cannabidoil, are particularly advantageous to use because they avoid toxicity that is encountered with psychoactive cannabinoids at high doses useful in the method of the present invention. A particular disclosed class of cannabinoids useful as neuroprotective antioxidants is formula (I) wherein the R group is independently selected from the group consisting of H, CH3, and COCH3.” 🌐 stirlingprofessional.com 📧 support@stirlingprofessional.com Quote from Patent 6630507 Cannabinoids as antioxidants and neuroprotectants. 44
🌐 stirlingprofessional.com 📧 support@stirlingprofessional.com Who Applied for the Patent? The groundbreaking patent on cannabinoids was led by Nobel Laureate Julius Axelrod, a renowned scientist whose research revolutionized the medical field. Axelrod’s contributions to neuroscience earned him a Nobel Prize, and his work also paved the way for the development of Prozac, a widely-used antidepressant. This connection underscores Axelrod’s role in pioneering both pharmaceutical advancements and cannabinoid research. Simply put, the same scientific mind behind Prozac also helped secure the patent for CBD. This milestone highlights the legitimacy and scientific interest in cannabinoids as a tool for wellness, reinforcing their potential in modern healthcare. Simply put, Prozac and CBD were patented by the same guy. 45
🌐 stirlingprofessional.com 📧 support@stirlingprofessional.com YES! CBD is both legal and safe—when used in compliance with federal regulations and guidelines. Here’s what you need to know: Legal Status The 2018 U.S. Farm Bill legalized CBD derived from industrial hemp, provided it meets the following criteria: It must be made from state-certified industrial hemp plants. The product must contain less than 0.3% Delta-9 THC by weight. Proper labeling and warning requirements must be followed to ensure consumer safety. 2018 Farm Bill Overview All products sold by Stirling Professional comply with these federal requirements, ensuring they are: Federally legal Not classified as a controlled substance Is CBD Legal & Safe? 46
🌐 stirlingprofessional.com 📧 support@stirlingprofessional.com Safety Guidelines Avoid Medical Claims: While CBD holds promise, it is important never to state that it can treat, cure, or prevent any disease. WHO Recommendations: The World Health Organization's Expert Committee on Drug Dependence (ECDD) confirms that CBD "does not appear to have abuse potential or cause harm." WHO Report Special Considerations: Pregnant individuals and those on blood thinners should consult a medical provider before using CBD. CBD products are not sold to minors. 47
🌐 stirlingprofessional.com 📧 support@stirlingprofessional.com CBD and Sports Pure CBD (without THC) is approved for use by U.S. Olympic athletes, demonstrating its safety and compliance within professional sports standards. USADA CBD Guidelines Stirling Professional ensures its products meet the highest standards of safety and legality, giving consumers confidence in their choice of CBD. Healthcare professionals are encouraged to provide patients with evidence-based guidance on the use of CBD, ensuring its appropriate integration into their wellness plans. 48
🌐 stirlingprofessional.com 📧 support@stirlingprofessional.com Ensuring Transparency and Quality: How Stirling Does It? Stirling Professional takes pride in its commitment to transparency and quality assurance. By integrating advanced labeling and QR code technology, Stirling ensures customers can access critical product information at their fingertips. Here's how they do it: QR Codes for Every Product: Each Stirling Professional CBD product includes a unique QR code on its packaging. Scanning the QR code redirects users to Stirling’s Certificate of Analysis (COA) page, where detailed lab results are available. Batch-Specific Testing: Every batch of CBD products is independently tested for purity, potency, and the absence of harmful contaminants, such as pesticides, heavy metals, or solvents. This rigorous testing process guarantees that each product meets the highest safety and quality standards. 49
Building Trust Through Transparency: The QR code and labeling system exemplify Stirling’s dedication to building trust with its customers and healthcare professionals. With direct access to third-party lab results, users can confidently verify the quality and safety of Stirling's products. 🌐 stirlingprofessional.com 📧 support@stirlingprofessional.com This innovative approach sets Stirling Professional apart, ensuring that every customer has the tools to make educated choices about their cannabinoid products while maintaining compliance with industry standards. 50
While CBD offers promising wellness benefits, safety remains paramount. Consumers should follow these guidelines for responsible use: 1.Collaborate with Patients: Engage with patients who are considering CBD use, especially those who are pregnant, breastfeeding, or taking medications. Provide evidence-based guidance to help them make informed decisions and avoid potential interactions. 2.Start with Low Doses: Begin with a small dose and increase gradually while monitoring effects. 3.Review Product Labels: Choose products with clear labeling, specifying the concentration of CBD, THC content, and a Certificate of Analysis (COA) from an independent lab. 4.Avoid Medical Claims: Be cautious of products that claim to diagnose, treat, or cure medical conditions, as these violate regulatory guidelines. Adhering to these safety measures helps consumers make informed decisions and minimize risks. 🌐 stirlingprofessional.com 📧 support@stirlingprofessional.com Safety Guidelines for CBD Use 51
Stirling Professional sets the standard for compliance and quality in the cannabinoid industry. The company’s dedication to excellence includes:Unrivaled Third Party Tested: Each product is rigorously tested, with certificates of analysis provided for full transparency.Solventless Extraction: No harmful chemicals or solvents are used, ensuring CBD products remain in their most natural form. GMP Certified: Ensuring our products produced with the highest standards of safety, quality, and consistency. Nano Technology: We utilize nano technology for enhanced absorption and maximum effectiveness. 🌐 stirlingprofessional.com 📧 support@stirlingprofessional.com Stirling Professional's Compliance and Quality Assurance 52
🌐 stirlingprofessional.com 📧 support@stirlingprofessional.comWith over 500 Chiropractors trusting Stirling ProfessionalOur commitment to quality and service speaks for itself. We invite you to explore our range of medical-grade chiropractic CBD products and experience the Stirling Professional difference. With its commitment to legality, safety, and quality assurance, Stirling Professional continues to lead the way in the CBD industry, offering products that align with both regulatory requirements and consumer expectations. By combining rigorous compliance with innovative practices, Stirling Professional exemplifies how cannabinoid companies can uphold the highest standards while prioritizing consumer trust. 53
Chapter 4 Cannabinoid ApplicationsCannabinoid Applications 54
🌐 stirlingprofessional.com 📧 support@stirlingprofessional.com Let’s Look at the Research on the Top 3+ Reasons People USE CBD *Materials and Methods: A self-selected convenience sample (n = 2409) was recruited via an online survey designed to characterize whom, how, and why individuals are currently using CBD. The anonymous questionnaire was accessed from October 25, 2017 to January 25, 2018. Participants were recruited through social media. NIH CBD is well tolerated in humans and maintains a good safety profile.4,5 Neither abuse nor dependence has been demonstrated.5 In preclinical studies, CBD shows potential therapeutic efficacy against a diverse assortment of medical conditions. These include seizure disorders, psychotic symptoms, anxiety, depression, inflammation, cancer, cardiovascular diseases, neurodegeneration, symptoms of multiple sclerosis, and chronic pain, either used alone or when coadministered with THC. 5–20 NIH.gov 55
🌐 stirlingprofessional.com 📧 support@stirlingprofessional.com NIH Research - Does CBD Work? How well do you feel CBD Treats Your Medical Condition? 95.7% of Respondents say Well or Very Well Question: Why do people buy CBD, and does it work? 36% (35.80%) of respondents reported that CBD treats their medical condition(s) “very well by itself,” while only 4.30% reported “not very well”. Respondents most frequently reported feeling that CBD treated their medical condition(s) “very well by itself” or “moderately well by itself” for the following three conditions: chronic pain, arthritis/joint pain, and anxiety 56
🌐 stirlingprofessional.com 📧 support@stirlingprofessional.com Top 3 Reasons People Use CBD One of CBD's most widely discussed applications is its potential to alleviate chronic pain. By interacting with CB2 receptors in the ECS, CBD may reduce inflammation and provide relief from conditions such as arthritis, joint pain, and muscle discomfort. Unlike traditional painkillers, CBD offers a non-intoxicating alternative that avoids the risks associated with long- term pharmaceutical use. National Institues of Health (NIH) Pain Management NIH - CBD was found to demonstrate therapeutic potential for the relief of arthritic pain-related behaviour and to exert an anti-inflammation effect without any evident high-brain-center psychoactive effects Openaccessgovernment.org - the Endocannabinoid system CBD can lower inflammation and pain by its interaction with the endocannabinoid system (ECS). The ECS is a complex cell-signaling system responsible for regulating body processes, including our mood, metabolism, energy levels and pain output. Arthritis.org - Does CBD work for arthritis? - Animal research suggests pain-relieving and anti-inflammatory properties, but human validation is needed. Some individuals with arthritis report benefits, but more research is required. We're partnering with the University of Michigan and the Arthritis Society of Canada to explore CBD and THC use in arthritis patients. 57
🌐 stirlingprofessional.com 📧 support@stirlingprofessional.com What is NOT the Solution for Pain? OPIOIDS 2 million persons in the United States suffer from addiction to heroin and other short-acting opioids. It is estimated that over 37 million persons have misused short-acting opioids such as oxycodone and hydrocodone. Mood symptoms: Mood swings Depression Anxiety Euphoric mood for a few hours Irritability Behavioral symptoms: Forging prescriptions for opiates Stealing narcotics from friends and family Robbing pharmacies and other medication dispensaries Not fulfilling familial and other responsibilities Decreased performance at job or school Preoccupation with obtaining, using, and recovering from usage of opiates Etc. Some drugs, such as opioid painkillers, have a higher risk and cause addiction more quickly than others. MayoClinic 58
What is a Great the Solution for Pain? 🌐 stirlingprofessional.com 📧 support@stirlingprofessional.com 59
🌐 stirlingprofessional.com 📧 support@stirlingprofessional.com Many users report improved sleep quality with regular CBD use. CBD is thought to influence sleep by addressing contributing factors such as stress, discomfort, and relaxation. While research is ongoing, anecdotal evidence suggests that CBD may support healthier sleep patterns, particularly for those experiencing occasional insomnia or disrupted rest. National Institues of Health (NIH) Sleep Improvement 1.Sleep disorders linked with more severe outcomes from COVID-19 - a 35% Higher Hospitalization and Death Rate Cleveland Clinic 2.Hospitalized COVID-19 Patients Were Five Times More Likely to Suffer From Total Sleep Deprivation Compared to Non-COVID-19 Patients Frontiers in Neuroscience 3.COVID-19 the hypothesis is that the virus attacks central nervous system (CNS) directly by adhesion to ACE2 receptors in different parts of CNS. NIH How Can DC’s Solve the Sleep Problem? According the the NIH: “Cannabidiol may hold benefit for anxiety- related disorders.“ The study outlined how CBD with a low THC product has proved to be effective in the fight against anxiety and insomnia. The study results showed that patients taking the CBD/low THC combination had great results. Top 3 Reasons People Use CBD 60
🌐 stirlingprofessional.com 📧 support@stirlingprofessional.com “Sleep scores improved within the first month 66.7% of the patients” “Anxiety scores decreased within the first month in 79.2% of the patients and remained decreased during the study duration.“ NIH What is NOT the Solution? AMBIEN According to the Mayo Clinic, prescription sleep medications have some serious side effects – including: Headache Severe allergic reaction Sleep-related behaviors, such as driving or eating when not fully awake Daytime memory and performance problems Dizziness or lightheadedness, which may lead to falls Gastrointestinal problems, such as diarrhea and nausea Prolonged drowsiness, more so with drugs that help you stay asleep 61
🌐 stirlingprofessional.com 📧 support@stirlingprofessional.com What is a great solution for sleep? 62
🌐 stirlingprofessional.com 📧 support@stirlingprofessional.comStudies suggest that CBD may help reduce anxiety in specific situations by interacting with the body’s Endocannabinoid System (ECS). For example, a study published in the Journal of the American Pharmacists Association (JAPhA) highlighted CBD's potential for reducing anxiety without causing intoxication, making it a popular choice for individuals seeking natural relief. Journal of the American Pharmacists Association (Japha) Stress and Anxiety Recent Mayo Clinic research shows that the major causes of insomnia are stress, depression, poor eating habits, lack of exercise, and a demanding work schedule. Top 3 Reasons People Use CBD 63
🌐 stirlingprofessional.com 📧 support@stirlingprofessional.com NIH - CBD is purported to be used for various medical and psychiatric conditions: depression, anxiety, post-traumatic stress disorder, Alzheimer’s or other cognitive illnesses as well as pain. There is also a new trend to use CBD for the treatment of opioid use disorder. Psychology Today - WHO’s expert committee on drug dependence has offered a long list of conditions that CBD may benefit. Research studies on humans have shown that CBD may help lower feelings of isolation, relieve autism symptoms, and reduce the effects of post-traumatic stress disorder (PTSD). It seems CBD can calm the brain and support the hippocampus, which is a brain area important for healthy emotion and memory. 64
🌐 stirlingprofessional.com 📧 support@stirlingprofessional.com What is NOT the Solution for Anxiety? XANAX 30% of adults experience severe anxiety Chemical imbalance: Severe or long-lasting stress can change the chemical balance that controls your mood. Experiencing a lot of stress over a long period can lead to an anxiety disorder. Environmental factors: Experiencing a trauma might trigger an anxiety disorder, especially in someone who has inherited a higher risk to start. Heredity: Anxiety disorders tend to run in families. You may inherit them from one or both parents, like eye color. What are the types of anxiety disorders? There are several types of anxiety disorders, including: Generalized anxiety disorder (GAD). Panic disorder. Phobias. Separation anxiety. Cleveland Clinic Side Effects of Medications: Blurry vision, dizziness, drowsiness or fatigue, dry mouth, feeling agitated or restless, headaches, nausea, sexual problems or erectile dysfunction, sleep problems, an upset stomach, and weight gain. Medical News Today 65
🌐 stirlingprofessional.com 📧 support@stirlingprofessional.com Overview of Customer Case Studies While clinical research continues to expand, real-world case studies highlight CBD's potential impact on individual wellness. Here are two notable examples: Case Study 1: Pediatric Autism Spectrum Disorder and Epilepsy A case report in the Journal of Medical Case Reports detailed a pediatric patient with autism spectrum disorder and epilepsy who showed behavioral improvements with CBD use. The study noted that high-dose CBD has been studied for seizures and has been approved by the FDA (Epidiolex) for treating intractable epilepsy. Journal of Medical Case Reports Case Study 2: Glycemic Control in Type 2 Diabetes Published in Diabetes Journals, this case study examined a patient with type 2 diabetes who integrated CBD into their routine. The patient experienced better glycemic control, reporting steadier blood sugar levels and improved overall wellness. Though preliminary, the findings suggest that CBD may play a role in managing metabolic health when used responsibly. Diabetes Journals 66
🌐 stirlingprofessional.com 📧 support@stirlingprofessional.com What’s a Great Solution for Anxiety? 67
The opioid epidemic has prompted a search for safer, non-addictive alternatives to pain management. CBD is being studied as one such option due to its interaction with the ECS to modulate pain and inflammation. Unlike opioids, CBD is non-intoxicating and lacks the severe addiction risks associated with opioid use. For example: Opioids: Effective for acute pain but come with significant risks, including addiction, dependency, and overdose. CBD: A natural, plant-based option with a lower risk profile, offering potential relief for chronic pain and inflammation without the intoxicating effects of THC. By providing an alternative to traditional painkillers, CBD could play a role in addressing the opioid crisis while offering patients an opportunity for holistic pain management. National Institues of Health (NIH) 🌐 stirlingprofessional.com 📧 support@stirlingprofessional.com Comparison to Traditional Options 68
Stirling Professional: A Leader in Cannabinoid Solutions Stirling Professional: A Leader in Cannabinoid Solutions Chapter 5 69
🌐 stirlingprofessional.com 📧 support@stirlingprofessional.com Solventless Extraction: Stirling’s proprietary solventless extraction method delivers a pure, clean product without residual solvents. This eco-friendly process preserves the full spectrum of cannabinoids and terpenes, enhancing their effectiveness and ensuring consumer safety. Learn more about solventless extraction. GMP Certification: Good Manufacturing Practice (GMP) certification demonstrates Stirling Professional's commitment to quality and consistency. This certification ensures that every step of the production process—from raw material sourcing to packaging—meets stringent safety and quality guidelines. Unique Selling Points Stirling Professional has set itself apart as a trusted provider of cannabinoid products for healthcare professionals. Their dedication to innovation, quality, and transparency ensures that their products meet the highest standards of safety and efficacy. 70
MUSCLERELAXRELIEFRELIEFRELIEFRELIEFMUSCLE GEL CBD MAGNESIUM BALM RELAXING LAVENDER MASSAGE OIL (UNSCENTED) SPORTS & LAVENDER ROLL-ONS 1500MG Reduces Inflammation and Arthritis Stops muscle cramping Infused with Magnesium from the Dead Sea Arnica/Eucalyptus/Clove 4oz (2500mg CBD) or 32oz Jar(16g CBD) Powerful heating & cooling formula relaxes muscles Formulated to relieve and soothe Best for Pre/Post Workout Lessen soreness & inflammation Menthol/Camphor/Witch Hazel/White Willow Bark 5oz (2500mg CBD) or 32oz Bottle (16g CBD) Promote relaxation and ease tension Fast-absorbing topical, moisturizes skin Calms the mind and relaxes the body 2500mg CBD in a 5.1oz/150ml★ COOLING GEL Fast Muscle and Pain Relief Cooling Menthol Relaxes Muscles Aloe Vera, Organic Coconut, Leaf Juice, and Sunflower Extract 2500mg CBD in a 5.1oz/150ml Airless Pump Bottle MASSAGE LOTION (UNSCENTED) Deeply hydrate while absorbing quickly Contains Jojoba Oil with nourishing Vitamin E Moisture-boosting MCT Oil and Neem Oil Powerful CBD formula to penetrate sore muscles and joints Available in 8oz, 32oz, 0.5 Gallon, & 1 Gallon Enhanced relaxation and recovery Non-greasy formula absorbs quickly into the skin Hydrates skin with Avocado, Jojoba Oil, MCT, and Aloe Vera Natural ingredients, suitable for sensitive skin Available in 8oz, 0.5 Gallon, & 1 Gallon Fast-acting muscle and joint relief Best applied before and after a workout session All Organic, THC and GMO-Free Contains no alcohol, aluminium, or parabens★★★ INFLAMMATION 🌐 stirlingprofessional.com 📧 support@stirlingprofessional.com STIRLING LOTIONSSTIRLING LOTIONS 71
🌐 stirlingprofessional.com 📧 support@stirlingprofessional.comRELAXRELAXRELAX STIRLING GUMMIESSTIRLING GUMMIES ENERGY ENERGY GUMMIES Maximize energy production Great boost cell turnover and Antioxidant effect Contains CoQ10, L-Theanine & Caffeine from Green Coffee Bean Vitamin B12 Added★ SLEEP GUMMIES - D8 THC★ SLEEP GUMMIES - D9 THC Most potent sleep solution 10mg Delta 9 + 25mg CBD + 12.5mg CBN 47.5mg Gummy/20 Gummies Jar 2 Great flavors - Mango and Strawberry Watermelon SLEEP★★ 15MG DELTA 9 THC GUMMIES Fall asleep and stay asleep 12.5mg Delta 8 + 25mg CBD + 12.5mg CBN 50mg Gummy / 20 Gummies Jar 2 Great flavors - Blue Razz and Strawberry Watermelon SLEEP 25MG DELTA 8 THC GUMMIES Great for relaxation and mood enhancement 25mg Delta 8 in each gummy 20 gummies/jar 3 Great Flavors – Blue Razz, Mango & Strawberry Watermelon Pre-measured dose, for controlled intake 15mg Delta 9 THC in each gummy 20 Gummies per Jar 3 Great Flavors – Blue Razz, Mango & Strawberry Watermelon★★ SWEET DREAM GUMMIES Promotes restful sleep with THC and premium natural ingredients 30 gummies for a month of support Contains L-Theanine No grogginess upon waking SLEEPSLEEP★ PURE DREAM GUMMIES 40mg CBD + 25mg CBN in each serving 5g Melatonin aids in natural sleep regulation 100mg Ashwagandha reduces stress and promotes balance Contains 10mg L-Theanine for a calm, soothing experience 65mg Gummy / 30 Gummies per Jar Great boost cell turnover and Antioxidant effect Promotes overall wellness Pectin Based - Organic and Vegan 30 Gummies Per Jar/990mg Total CBD Broad Spectrum / THC-Free CBD GUMMY DROPS 72
🌐 stirlingprofessional.com 📧 support@stirlingprofessional.com STIRLING CAPSULES & TINCTURESSTIRLING CAPSULES & TINCTURESSLEEPRELIEFRELIEFRELIEFPETS 0% THC Level Blended in Super Clean MCT Oil CBD plus 115+ other Cannabinoids All Organic, Vegan, & Gluten-free Made from US-grown Hemp Three great flavors – berry, mint, and citrus★ Fall asleep faster and stay asleep longer Formulated by Certified Pharmacists 30 capsules ,900mg Cannabinoids Total 25mg CBD, 5mg CBN, 10mg Melatonin Maypop, Valerian, and PiperineINFLAMMATION SLEEP CAPSULES - THC FREE★ RECOVERY CAPSULES Keeps Muscle and Joints Operating at 100% Reduces body pain Natural alternative to traditional pain medications Formulated by Certified Pharmacists 30 Capsules/Bottle★ MUSCLE & JOINT CAPSULES 30mg CBD + 10mg CBG MSM, Chondroitin & Piperine Improving muscle recovery & targeting muscle & joint pain★ BROAD-SPECTRM CBD OIL Maximum THC Level Full Power of 115+ Cannabinoids Blended in MCT Oil 30ml / 1oz Bottle Available in 3000mg and 40000mg - Berry/Mint CBD OIL FULL SPECTRUM 0% THC Level Joint Relief for your Furry Friend Calms Separation Anxiety and helps them relax 250 & 500mg CBD in 1ML Bottle ANIMAL CBD FORMULA★ ★ = Best Seller | ● = THC Free | ● = <0.1% THC | ● = 0.3% THC 73
MAGNESIUM BALM RELAXING LAVENDER CBD MASSAGE LOTION CBD COOLING GEL CBD MUSCLE GEL 🌐 stirlingprofessional.com 📧 support@stirlingprofessional.com SPORTS ROLL-ON RELAXING ROLL-ON BEST FOR KEY DIFFERENTIATORS HERO INGREDIENTS SCENT Increase energy and relieve cramps and other body aches Great for back pain, muscle pain, muscle & joint recovery, and to help with other daily aches and pains Magnesium from the Dead Sea Arnica Vitamin C Aloe Vera Tropical Specifically designed for pre/post workout and massage Warm and Cooling effect to reduce soreness and inflammation Menthol Capsaicin, Camphor Oil Peppermint Oil Eucalyptus Invigorating Fast Muscle and Pain Relief Soothes sore muscles with a powerful pain fighting formula Menthol Aloe Vera Organic Coconut Leaf Juice Sunflower Extract Cool Menthol Effectively brings enhances mood, and promotes wellness Calms the Mind and Relaxes the Body Lavender from Southern France Aloe Vera Coconut Oil Witch Hazel Relaxing Lavender Enhance your massage sessions with this deeply hydrating, fast- absorbing targets sore muscles and joints, providing soothing relief without greasy residue Jojoba Oil Organic Coconut Oil Neem Oil Vitamin E Tropical Designed for athletes and active adults Soothes sore muscles and to enhance endurance Magnesium from the Dead Sea Arnica Citric Acid Aloe Vera Clean Fresh Special formula to prevent burning, itching and skin irritations Soothing affect to help with pain relief, calms the nerves, restless legs and soothing cramps. Magnesium from the Dead Sea Chamomile Lavender Aloe Vera Delicate Floral LOTION COMPARISON CHARTLOTION COMPARISON CHART
75 SLEEP COMPARISON CHARTSLEEP COMPARISON CHART BEST FOR Those who want 0% THC Those who want 0% THC and like gummies People who want lower dose THC Our more potent sleep solution States that don’t allow D8 DOSAGE 25mg CBD+5mg CBN+ 10mg Melatonin 40mg CBD+25mg CBN+5mg Melatonin 25mg CBD+25mg CBN+2mg D9 THC 12.5mg Delta 8 + 25mg CBD + 12.5mg CBN 10mg Delta 9 + 25mg CBD + 12.5mg CBN THC CONTENT 0.0% THC 0.0% THC 0.15% THC 0.3% THC 0.3% THC ADDITIONAL INGREDIENTS Maypop, Valerian, and Piperine Ashwagandha, L-Theanine L-Theanine Organic Pectin, Organic Beetroot Sugar, Organic Tapioca Syrup Organic Pectin, Organic Beetroot Sugar, Organic Tapioca Syrup BENEFITS Promotes sleep cycle regulation Improves sleep with 0% psychoactive effects Enhances Sleep Quality Supports restful sleep, reduces anxiety Promotes deep sleep, relaxation USAGE Take 1 capsule 30 minutes before sleep Take 1 gummy before bedtime Take 1 gummy 30 minutes before bedtime Take 1/2 - 1 gummy before bed Take 1/2-1 gummy before bedtime UNIQUE FEATURES Supports Deep Relaxation Potent sleep solution with no THC Deeper, more restorative sleep Most potent sleep solution Reduces nighttime restlessness TOTAL CANNABINOIDS /COUNT 900MG / 30 Capsules 1950MG / 30 Gummies 1560MG / 30 Gummies 1000MG / 20 Gummies 950MG / 20 Gummies SLEEP CAPSULES D8 SLEEP GUMMIES D9 SLEEP GUMMIESSWEET DREAM GUMMIESPURE DREAM GUMMIES 🌐 stirlingprofessional.com 📧 support@stirlingprofessional.com
D8 25MG GUMMIES PURE CBD GUMMIES D9 THC SLEEP 47.5MG ENERGY GUMMIES D9 15MG GUMMIES 🌐 stirlingprofessional.com 📧 support@stirlingprofessional.com D8 THC SLEEP 50MG PURE DREAM GUMMIES BEST FOR TOTAL CANNABINOIDS HERO INGREDIENTS THC CONTENT FLAVORS Relaxation and Stress Relief 500mg Delta 8 THC Citric Acid, Sunflower Lecithin, Pectin 0.3% THC Mango, Blue Razz, Strawberry Watermelon Stress relief aid, Elevates mood 300mg Delta 9 THC Citric Acid, Sunflower Lecithin, Pectin 0.3% THC Mango, Blue Razz, Strawberry Watermelon A Daily Energy Boost! 600mg 50mg Caffeine from Green Coffee Beans + L-Theanine, Vit. B12, CoQ10 0.1% THC Cherry Vanilla Cola Promotes overall wellness 330mg Organic Pectin, Organic Beetroot Sugar, Organic Tapioca Syrup 0.0% THC Tropical Mix States that don’t allow D8 950mg Organic Pectin, Organic Beetroot Sugar, Organic Tapioca Syrup 0.3% THC Mango, Strawberry Watermelon Our more potent sleep solution 1000mg Organic Pectin, Organic Beetroot Sugar, Organic Tapioca Syrup 0.3% THC Blue Razz, Strawberry Watermelon For 0% THC, gummy lovers, and better sleep! 1950mg Ashwagandha, L-Theanine 0.0% THC Orange Creamsicle People who want lower dose THC 1560mg L-Theanine 0.15% THC Orange Creamsicle GUMMY COMPARISON CHARTGUMMY COMPARISON CHART SWEET DREAM GUMMIES
77 CAPSULE COMPARE CHARTCAPSULE COMPARE CHART CBD RECOVERYTHC-FREE SLEEP MUSCLE & JOINT 🌐 stirlingprofessional.com 📧 support@stirlingprofessional.com BEST FOR 0% THC Sleep Solution Athletes or post-workout recovery Joint Stiffness and reduce inflammation DOSAGE 25mg CBD+5mg CBN+ 10mg Melatonin 40mg Broad Spectrum CBDA+CBGA 30mg Pure CBD + 10mg CBG THC CONTENT 0.0% THC 0.1% THC 0.0% THC ADDITIONAL INGREDIENTS Maypop, Valerian, and Piperine Ginger, Piperine, Curmunin, HPMC and Maltodextrin Glucosamine, Condroitin, Curcumin, White Willow, MSM, Boswellia, Cat's Claw BENEFITS Promotes sleep cycle regulation Supports restful sleep, reduces anxiety Stress relief aid, Elevates mood USAGE Take 1 capsule 30 minutes before sleep Take 1 capsule post- workout or during physical strain. Take 1 capsule daily for relief and mobility. UNIQUE FEATURES Supports Deep Relaxation Supports quick recovery and reduces inflammation. Provides long-lasting relief for mobility and flexibility COUNT 900MG / 30 Capsules 1200MG / 30 Capsules 1200MG / 30 Capsules
CBD CONTENT CBD plus 115+ other Cannabinoids CBD with Maximum THC Level 2000mg CBD +2000mg CBG 1500mg CBD +1500mg CBG 3000mg CBD +3000mg CBG 2000mg CBD +2000mg CBG THC CONTENT 0.0% THC 0.3% THC 0.0% THC 0.3% THC EFFECTS Focus / Slightly Uplifting Relaxing Focus / Slightly Uplifting Relaxing BEST TIME TO TAKE Daytime Evening or in when you want to relax Daytime Evening or in when you want to relax HELPS WITH ACHES & PAINS Yes Yes Yes Yes INGREDIENTS MCT, CBD Isolate, Natural Oil Flavorings Safflower Oil, CBD Isolate, Natural Oil Flavorings MCT Oil, CBD Isolate, Natural Oil Flavorings MCT Oil, CBD Isolate, Natural Oil Flavorings FLAVOR Ciitrus, Mint & Berry Citrus & Mint Ciitrus, Mint & Berry Mint & Berry WILL I PASS A DRUG TEST? Yes Not worth the risk Yes Not worth the risk VARIATIONS 1500mg & 3000mg 1200mg & 1800mg 4000mg & 6000mg 3000mg & 4000mg BROAD SPECTRUM CBD+CBG BROAD SPECTRUM FULL SPECTRUM 🌐 stirlingprofessional.com 📧 support@stirlingprofessional.com CBD+CBG FULL SPECTRUM 78 TINCTURE COMPARE CHARTTINCTURE COMPARE CHART
🌐 stirlingprofessional.com 📧 support@stirlingprofessional.com Testimonials and Real-World Applications in Chiropractic Care Stirling Professional’s products have been widely adopted by chiropractors and other healthcare professionals. Jay Greenstein, DC, CKTP, CGFI: Stirling has great products - I’ve been using his products to enhance my health and well-being. I recently had Joe on our podcast and he did a great job breaking down the science of CBD and how his company stands out in a crowded market – quality, safety, and efficacy. I definitely recommend his products. Plus, he has great hair!" Dr. Leah Meadows: “I would totally recommend Stirling Professional. They are amazing! These fly off our shelves. They use a super clean extraction process, so you are not getting any of the really bad chemicals, and these are organic. Magnesium balm is my favorite, you can put it on anything sore. If you haven’t used any CBD in your practice I urge you to try these. ” Dr. Fab Mancini: “Stirling’s Relaxing Lavender is one of my favorite lotions. If you have not tried Stirling Professional. I want you to try it because this is a product that helped me for years and I know it will help you too.” Chiropractors have reported success integrating these products into treatment plans, enhancing their ability to address patient needs. 79
Tips for Chiropractors and Healthcare Professionals Tips for Chiropractors and Healthcare Professionals Chapter 6 80
🌐 stirlingprofessional.com 📧 support@stirlingprofessional.com Educating Patients About CBD Patient education is crucial in building trust and promoting the responsible use of CBD. Healthcare professionals should: Provide evidence-based information: Explain the science behind the endocannabinoid system and how CBD interacts with it. Harvard Health Publishing Address misconceptions: Clarify that CBD does not cause intoxication and highlight the difference between CBD and THC. Share third-party testing results: Demonstrate product quality and transparency by showing Certificates of Analysis (COAs). 81
🌐 stirlingprofessional.com 📧 support@stirlingprofessional.com Incorporating CBD into Practice To integrate CBD products effectively, chiropractors should: Assess patient-specific factors: Consider medical history, current medications, and individual needs before recommending CBD. Stay informed about legal guidelines: Ensure compliance with state and federal regulations regarding CBD use and advertising. CBD Legal Compliance Guide. Start small: Introduce low doses and monitor patient responses, gradually adjusting as needed. 82
Cannabinoids are a CRITICAL part of Patient Care & DCs are the LEADERS in the U.S. health revolution Cannabinoids are a CRITICAL part of Patient Care & DCs are the LEADERS in the U.S. health revolution Cannabinoids can help with: Anxiety Insomnia Chronic pain Arthritis Addiction Harvard Medical School Cannabis is one (if not the most) studied compounds: Over 10M Hits UT / UVA/ Mayo Endocannabinoids Preclinical & Clinical FDA Knows it Works: They can’t profit so they dislike it Only approved synthetic cannabinoids formulated by big pharma. 45% of FDA budget is funded by Big Pharma 🌐 stirlingprofessional.com 📧 support@stirlingprofessional.com 83
Looking AheadLooking Ahead Chapter 7 84
🌐 stirlingprofessional.com 📧 support@stirlingprofessional.com Future Trends in CBD Research The CBD industry is evolving rapidly, driven by ongoing research aimed at understanding its efficacy and safety across various conditions. Key areas of focus include: CBD and Chronic Pain Management: Studies are exploring how CBD may interact with the endocannabinoid system to modulate pain without the risks associated with opioids. NIH article on CBD and pain management CBD and Mental Health Treatment: Clinical trials have shown that individuals with heroin use disorder who took a daily CBD solution experienced significantly reduced anxiety and lower levels of the stress hormone cortisol. More critically, CBD lessened drug craving, a key contributor to prolonged use. Psychology Today 85
These studies promise to expand our understanding of CBD and its applications, solidifying its place in both wellness and medical fields. CBD for Anxiety and Depression: Some studies indicate that CBD has been shown to improve depression and anxiety, effectively addressing both the mental and physical symptoms associated with these disorders. Psychology Today Neurological Disorders: Emerging evidence suggests CBD may have neuroprotective properties, potentially benefiting conditions such as epilepsy and multiple sclerosis. Harvard Health 🌐 stirlingprofessional.com 📧 support@stirlingprofessional.com 86
Stirling is the Leader in DC Offices TRUSTED 500+ Chiropractic Offices Nationwide SALES SUPPORT Sampling Program, Merchandising Materials, Education & Staff Training TESTED QR Codes w/ Third Party Testing on each product PROFITABLE Avg. Office Sales $15k/Year (some a lot more) PROFESSIONAL GRADE Sold only in Chiropractic Offices IMPROVES PATIENT OUTCOMES & Stirling Gives Back to the Chiro Community 🌐 stirlingprofessional.com 📧 support@stirlingprofessional.com 87
Stirling's Vision and Innovation in the Cannabinoid Space Stirling Professional is at the forefront of innovation in the cannabinoid industry. Our vision includes: Advancing Science: Committed to supporting research that enhances our knowledge of cannabinoids and their interaction with the body. Product Development: Introducing new formulations and delivery methods to meet the diverse needs of consumers and healthcare professionals. Education and Outreach: Providing resources and training to ensure informed use of CBD. Stirling Professional's dedication to quality and compliance ensures that remains a trusted leader as the industry grows. 🌐 stirlingprofessional.com 📧 support@stirlingprofessional.com 88
If you're ready to explore the potential of CBD, Stirling Professional offers a trusted, high-quality solution. Visit our website to learn more about Medical Grade CBD product offerings and our commitment to excellence. Conclusion Summary of Key Points The endocannabinoid system plays a critical role in maintaining homeostasis, and cannabinoids like CBD can support this system. Stirling Professional’s solventless extraction method and GMP certification ensure their products are of the highest quality. CBD holds potential for a range of applications, including pain management, inflammation, stress management, sleep support, and promoting overall wellness. Legal and safety compliance is paramount, and Stirling Professional leads the industry in transparency and education. 🌐 stirlingprofessional.com 📧 support@stirlingprofessional.com 89
🌐 stirlingprofessional.com 📧 support@stirlingprofessional.com Appendices Glossary of Terms 90 A Anandamide (AEA): An endocannabinoid that binds to CB1 and CB2 receptors, often referred to as the "bliss molecule" for its role in mood, pain, and appetite regulation. Appetite Stimulation: A common effect of certain cannabinoids, particularly THC, in increasing hunger—commonly known as the "munchies." B Batch Testing: The process of testing a specific batch of products for quality assurance, including potency and purity checks. Bioavailability: The proportion of a cannabinoid that enters the bloodstream when consumed and is available for therapeutic effects. Broad-Spectrum CBD: A cannabis extract containing multiple cannabinoids and terpenes but no THC. C Cannabichromene (CBC): A non-psychoactive cannabinoid thought to have anti-inflammatory, anti-fungal, and anti-depressant properties. Cannabidiol (CBD): A non-psychoactive cannabinoid known for its therapeutic effects, including reducing anxiety, inflammation, and pain. Cannabidivarin (CBDV): A cannabinoid similar to CBD but potentially effective in managing epilepsy and neurological disorders. Cannabinoid: A class of chemical compounds that interact with the endocannabinoid system, including both plant-derived (phytocannabinoids) and synthetic forms
🌐 stirlingprofessional.com 📧 support@stirlingprofessional.com 91 Cannabinoid Receptors: Proteins (like CB1 and CB2 receptors) in the body's endocannabinoid system that cannabinoids bind to, influencing bodily functions. Cannabinol (CBN): A mildly psychoactive cannabinoid formed from the degradation of THC, often associated with promoting sleep. Cannabidiolic Acid (CBDA): Being the precursor of CBD, it binds to the cyclooxygenase-2 (COX-2) enzymes. It works by inhibiting certain enzymes and prompting the production of serotonin. CBDA has also been known to help with inflammation, nausea and vomiting, and psychosis. Cannabigerolic Acid (CBGA): a minor cannabinoid found naturally in young, flowering cannabis plants—and it's nicknamed the "mother cannabinoid" as it's the precursor to the two main cannabinoids, CBD and THC through a process called decarboxylation. Cannabis: A genus of flowering plants that includes Cannabis sativa, Cannabis indica, and Cannabis ruderalis, known for its therapeutic and psychoactive effects. Cavitation: A liquid’s vapor pressure rises above its static pressure, causing pockets of vapor to form within the liquid. As the pressure again rises within the liquid. The resulting turbulence from these collisions and the destruction they cause then create subsequent impact forces, which, in turn, cause even more bonds to be disrupted, a substance that has been broken up into tiny (often nano-sized) pieces. CB1 Receptors: Cannabinoid receptors primarily located in the brain and central nervous system, which THC strongly binds to. CB2 Receptors: Cannabinoid receptors mostly found in the immune system and peripheral tissues, involved in managing inflammation and immune responses. CBD Isolate: Pure CBD with no other cannabinoids, terpenes, or THC present. Certificate of Analysis (COA): A report from a laboratory that verifies the composition and purity of a cannabis product. Clinical Endocannabinoid Deficiency (CECD): A theoretical condition where insufficient endocannabinoid activity may contribute to disorders like migraines or IBS.
🌐 stirlingprofessional.com 📧 support@stirlingprofessional.com 92 D Delta-8-Tetrahydrocannabinol (Delta-8-THC): A less potent, mildly psychoactive isomer of THC known for its calming effects. Delta-9-Tetrahydrocannabinol (Delta-9-THC): The primary psychoactive compound in cannabis responsible for euphoria and other effects. Dronabinol: A synthetic form of THC used in pharmaceuticals to manage chemotherapy-induced nausea and appetite loss. E Endocannabinoid System (ECS): A biological system consisting of endocannabinoids, receptors, and enzymes that maintain homeostasis in the body. Endocannabinoids: Cannabinoids produced naturally by the body, such as anandamide and 2-AG. Ethanol Extraction: A common method of extracting cannabinoids using ethanol as a solvent, often criticized for leaving chemical residues. Entourage Effect: The synergistic interaction between cannabinoids, terpenes, and other compounds that enhances the therapeutic effects of cannabis. Enzymes: Responsible for the breakdown of endocannabinoids once they have fulfilled their function. Extraction: The process of isolating cannabinoids, terpenes, and other compounds from cannabis plants to create oils, tinctures, or concentrates. F Full-Spectrum CBD: A cannabis extract that contains all cannabinoids, terpenes, and other plant compounds, including THC, to produce the entourage effect.
🌐 stirlingprofessional.com 📧 support@stirlingprofessional.com 93 hemp-derived cannabinoids, such as CBD, as long as THC levels remained compliant. It significantly impacted the cannabis industry by fostering the growth of hemp-derived cannabinoid markets, increasing research opportunities, and shaping state and federal regulations. G Good Manufacturing Practices (GMP): Regulatory guidelines ensuring that products are consistently produced and controlled according to quality standards. H Hemp: A variety of Cannabis sativa with low THC levels (below 0.3%) and high industrial uses, including textiles, food, and CBD production. Homeostasis: A state of balance in bodily functions, often regulated by the endocannabinoid system. I Indica: A cannabis subspecies known for its sedative, body-relaxing effects, often used for stress relief, sleep problems, and pain management. Industrial Hemp: A legal classification of cannabis containing less than 0.3% THC, grown for various non-psychoactive applications. Isolate: A purified extract containing a single cannabinoid, such as CBD, without other compounds like terpenes or THC. F Farm Bill 2018: A landmark U.S. federal law that legalized the cultivation and production of industrial hemp (defined as Cannabis sativa containing less than 0.3% THC by dry weight). Key provisions included removing hemp from the Controlled Substances Act, allowing its cultivation, production, and sale nationwide. The bill also enabled the extraction and commercialization of
🌐 stirlingprofessional.com 📧 support@stirlingprofessional.com 94 L Labeling Compliance: Ensuring CBD product labels meet legal requirements, including accurate representation of ingredients and THC levels M Marijuana: A variety of Cannabis sativa with higher THC content, used for recreational and medicinal purposes. Microbubbles: Tiny bubbles used in Stirling’s solventless extraction process to separate cannabinoids from the hemp plant. Microdosing: The practice of taking small, controlled doses of cannabinoids to achieve benefits without unwanted side effects. N Neuroprotection: The ability of certain cannabinoids to protect nerve cells from damage or degeneration. P Phytocannabinoids: Cannabinoids naturally found in cannabis plants, such as THC, CBD, and CBG. Psychoactive: A property of a substance that affects mood, perception, or cognition, commonly associated with THC. Q QR Code: A scannable code on Stirling Professional products that links to third-party lab results, providing transparency for consumers.
🌐 stirlingprofessional.com 📧 support@stirlingprofessional.com 95 R Ruderalis: A lesser-known cannabis subspecies with low THC content, often used to create auto-flowering hybrids. S Sativa: A cannabis subspecies known for its uplifting, energizing effects, often used to enhance creativity or focus. Solventless Extraction: A method of extracting cannabinoids without the use of chemical solvents, ensuring purity. Synthetic Cannabinoids: Man-made compounds designed to mimic the effects of natural cannabinoids, often with unpredictable effects. T Tetrahydrocannabivarin (THCV): A cannabinoid that may act as an appetite suppressant and has potential anti-diabetic effects. Terpenes: Aroma molecules found in cannabis and other plants that contribute to flavor and therapeutic effects. THC (Tetrahydrocannabinol): The primary psychoactive compound in cannabis, responsible for euphoria and other mental effects. Topical: Cannabis-infused creams or balms applied directly to the skin for localized pain or inflammation relief. W Water-Soluble CBD: A type of CBD formulation designed to dissolve in water, increasing its bioavailability and effectiveness in the body. Wax: A cannabis concentrate with a waxy consistency, high in cannabinoids and terpenes.
🌐 stirlingprofessional.com 📧 support@stirlingprofessional.com 96 Z Zoning Laws: Local regulations governing the growth, distribution, and sale of cannabis.
‘I have COVID and can’t sleep’ — sleep disorders + COVID = the new pandemic How CBD may help prevent chronic illness How do endocannabinoids work in the body and why should we care? CBD and cannabis in America: a history Chiropractors Are Using CBD Gummies to Help Patients Sleep Better Stirling CBD First to Launch CBGA / CBDA Water-Soluble Products Your guide to hemp’s minor cannabinoids Why CBD chiropractic sales continue to boom Top 5 most-popular CBD and hemp articles of 2022 5 myths CBD companies spread Cannabinoids protect against COVID; market predictions after new research revealed The endocannabinoid system: How to explain it and educate your patients about it 🌐 stirlingprofessional.com 📧 support@stirlingprofessional.com Resources and References for Further Reading NIH: Cannabidiol for Pain Management Harvard Health: What We Know About CBD FDA: Cannabis Research and Drug Approval Process Psychology Today: CBD and Mental Health Articles 97
What is CBD? CBD is a non-intoxicating compound found in cannabis plants. It interacts with the endocannabinoid system to support balance and wellness. Is CBD legal? CBD derived from hemp with less than 0.3% THC is federally legal in the U.S., though state laws vary. What makes Stirling Professional unique? Stirling uses a proprietary solventless extraction method and adheres to GMP standards to ensure product purity and safety. How should I use CBD products? Work with your patients to determine the appropriate dosage and product type that align with their specific health needs and goals. Are there side effects of using CBD? CBD is generally well-tolerated but may cause mild side effects like drowsiness or dry mouth in some individuals. 🌐 stirlingprofessional.com 📧 support@stirlingprofessional.com FAQs About CBD and Stirling Professional 98
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stirlingprofessional.com support@stirlingprofessional.com (800) 201 2840 X2P U R E . P R O V E N . T E S T E D .Committed to helping DCs help their patients