EXPO 2027 Belgrade General Brochure

This brochure presents EXPO 2027 Belgrade, the first World Expo hosted in the Western Balkans. It explains what World Expos are, the role of the BIE, and the different types of expos. The brochure highlights famous inventions introduced at past expos, such as the telephone, television, and the ice cream cone, and iconic landmarks like the Eiffel Tower and the Space Needle. It also covers…

This brochure introduces EXPO 2027 Belgrade, the first World Expo in the Western Balkans. It is aimed at potential visitors, partners, and anyone interested in the event's scope and legacy.

The document explains what World Expos are, regulated by the BIE in Paris, and distinguishes between World Expos, Specialised Expos, Horticultural Expos, and the Triennale di Milano. It lists inventions debuted at past expos, including the telephone (1876 Philadelphia), television (1939 New York), popcorn wagon (1893 Chicago), ice cream cone (1904 St Louis), and diet soda (1893 Chicago).

Iconic landmarks from past expos are featured: the Atomium (Brussels 1958), Eiffel Tower (Paris 1889), Space Needle (Seattle 1962), and Unisphere (New York 1964). Serbia's participation history is covered from 1885 Antwerp through 2021 Dubai, highlighting pavilion designs inspired by Serbian-Byzantine style and Pirot carpet patterns.

For EXPO 2027, the brochure describes four thematic pavilions: Power of Play (interactive exhibits), Play Together (sports and music activities), Forum (networking platform), and Play for Progress (innovation through play). Thematic programmes include Music for All (hybrid stage), Sport of All for All (hybrid pitch), and Limitless Play (record-setting challenges).

The brochure also presents EXPO playgrounds: Generation Playgrounds for relaxation and peer interaction, and Playground Earth with public installations. The overall theme 'Play for Humanity' positions play as a universal language driving personal and social development.