This issue includes messages from the Chief Minister, Minister for Industries, Secretary and Managing Director of PSIC. It features a Crafts Corner section on Blue Pottery, Camel skin and Phulkari embroidery, and discusses access to capital and the Asaan-karobar-finance scheme.
Innovation is a bi-monthly magazine published by the Punjab Small Industries Corporation (PSIC). This issue, number 4 for October-November 26, is aimed at industrialists, entrepreneurs, artisans and policymakers interested in small-scale industrial development in Punjab, Pakistan.
The magazine opens with messages from Chief Minister Maryam Nawaz Sharif, Minister for Industries Ch. Shafay Hussain, Secretary Muhammad Omar Masud and Managing Director Mubeen Illahi. Each message outlines the government's vision for supporting small and medium enterprises, promoting investment and strengthening Punjab's industrial ecosystem.
A Crafts Corner section presents three traditional crafts. Blue Pottery, also called Kashi Kari, is described as a labour-intensive glazed pottery industry rooted in Multan, using red clay, quartz powder, glass frit and mineral pigments. The section notes PSIC's role through Crafts Development Centers and Common Facility Centers.
Phulkari embroidery is covered next, explaining its history in Lahore during the nineteenth century and its technique of reverse darning stitch with untwisted silk threads on khaddar fabric. The text mentions historical sources including S. M. Latif's 1892 book and G. C. Walker's Gazetteer of the Lahore District.
The magazine also addresses access to capital through the Asaan-karobar-finance scheme. Contents listed include further sections on Camel skin crafts and a message from the Managing Director focusing on innovation, technology and market connections for small industries.